I was just having lunch, in between classes, when a Tweet came in from @Weegee with a link to an editorial in today's New York Times. You have to read it but there was a comment made that ruffled my feathers, as it likely did @Weegee's as well. The comment is, "...books cater to older, less Internet-savvy customers..." This is just an insulting and, simply, ridiculous statement.
For one thing, I'm very tech and Internet-savvy. In a previous school district I taught in, I ran our computer lab setting up our LAN and repairing our computers' hardware problems. I even detected and repaired a problem with a Mac at a training that the instructor had not put there ahead of time; a problem that had to do with the computer's motherboard. I also have Kindle and Nook apps on my iPhone, which I use when I travel since, let's face it, we're all forced to fly light now with all the fees for baggage and what not and, so, I can't bring the books I'm reading. I also maintain two blogs and my own website and I know how to use a Kindle, a Nook and an iPad and I don't own any of them. My point: I'm tech and Internet-savvy and I love books. However, I love books (I'm an avid reader and a writer) but I prefer, on any given day of the week, to hold an actual book in my hands. I love their smell, the sound of turning pages, the feel of their weight in my hands and the satisfaction of closing it when I've finished the last chapter.
Now, I'm only 41. Maybe the customers the editorial was referring to are people like my parents who are in their 70s. Well, my dad is tech savvy and my mum knows how to e-mail. That might not make them Steve Jobs but they aren't intimidated by technology. Oh, and they love books too. My dad is a writer and my mum is a retired English teacher.
I also just attended The Writer's Digest Conference last weekend, where several of the sessions had to do with establishing a media presence before, during and after one's novel is being published. Many of the presenters were authors - hmm, people who love books - and many of them were in their 20s and 30s - hmm, young people. Among them were Kevin Smokler, founder of BookTour.com, and Brent Sampson, president and CEO of OutSkirts Press.
Moreover, I have students who are extremely computer savvy. They're coming up with projects in my Health classes that are more than Powerpoint presentations. Some of them are coming up with snazzy videos that include complex special effects. Many of them have YouTube and Facebook accounts with all sorts of apps, bells, whistles and uploads on their pages that make me wonder if they might end up working for Pixar. However, many of them don't own a Nook or Kindle or iPad because either they can't afford it or their parents won't get them one or simply because they like books. Recently, one of my students brought with her two hardcopy novels with her to read if she'd completed all of the in-class work we had planned. TWO hardcopy novels. I asked her if they were good, if she liked them. Emphatically, she said she did. (One of them was The Hunger Games.) When I asked her why she carried both with her, in addition to her notebooks and binders for school, she said that she had to read and that she had to know what was going to happen next.
So, to whoever wrote the editorial, get your facts straight. Perhaps from a sales perspective, since print book sales may be struggling, books may be geared to a more tech-savvy audience because they're cheaper out-of-pocket and there is such an influx of different ereaders but don't tell me that younger, tech and internet-savvy people don't love books. Just go into any middle school, at the very least, and see for yourself.
No comments:
Post a Comment